Agri-Division of the Century Laminating Company, a Merino Group entity, has launched the product `Vegit Aloo Mash (processed and dried potato flakes). The product will be available in the retail market in 120-g and 400-g packets with a shelf life of one year.
The company has set up a Rs.15 crore manufacturing facility with imported equipment from the Netherlands. The plant has a capacity of processing 300 kg potatoes per hour, which in phases would be increased to 900 kg per hour.
The Group has also set up a tissue culture laboratory in Uttaranchal and Harpur (Uttar Pradesh) for the development and multiplication of potato seeds and other seed varieties. The company has cultivated around 1000 acres of land currently through the cooperative farming method, employing around 400-500 farmers.