Bata India Ltd has launched its latest distribution channel Bata Direct. It has set up to provide branded footwear at the doorstep of consumers.
Bata Direct offers a vast range of stylish and trendy footwear for men, women and children in its Catalogue. On offer are some of the most popular brands such as Bata, Hush Puppies, Ambassador and Weinbrenner for men, Marie Clair, Scholl and Comfit for ladies, Power & North Star for sporty casuals and Bubblegummers for children.
The business will offer men and women an opportunity to become consultants with Bata Direct and earn additional income. Offering unlimited earning opportunities, the Bata Direct system will provide its Consultants with seasonal catalogues, new arrivals, world class training, and personal & professional development opportunities.
Mr. Marcelo Villagran, Managing Director, Bata India Ltd, said, "Bata Direct offers the right marketing solution to engage people to convert their knowledge, skills, time, resources and drive to create wealth. Its not just about selling a leading footwear brand, its all about delivering comfort at the doorstep."
He added, "The Company has been adopted and implemented in the other parts of the world like Columbia and Bolivia. We want to bring the same powerful concept and efficiently market quality products to consumers here in India."