Gitanjali Group has launched Nakshatra Universe, a new prototype in jewellery retail. The new store has four hundred square feet of sheer jewellery, in Mumbais famous Hi-Life mall, in Santacruz.
Nakshatra is a premium brand primarily positioned as a lifestyle statement for women. It is about blending mystique and glamour. The brand has great aspirational value attached to it. Nakshatra was declared a Superbrand in 2004. The brand has three stakeholders involved in the marketing.
Mehul Choksi, Chairman and Managing Director Gitanjali Group said, "We at Nakshatra try to give the best to our consumers through our products and services. Customers are our pride and Nakshatra Universe is our endeavor to make their shopping experience hassle free, comfortable and unique."
Gitanjali Group has some of the worlds most celebrated and successful brands under its patronage. Our customers swear by our products. We want to share our success with the lovely public of Pune and also augment the festive season revellery. With the launch of Nakshatra Universe we have kick started our festive season in Pune, in style.