Weider Germany GmbH, the world leader in fitness, health, nutrition and body building supplements is planning to foray into the Indian market.
The company is looking forward to appoint distributors in all major metro cities in India. Weider Germany GmbH was established by world leading fitness and bodybuilding expert Joe Weider with network across the United States and Europe.
Sven Schade, Managing Director of Weider Germany GmbH said, "We had been on the lookout for distributors in South East Asia and after a depth study of markets, it was unanimously decided that India would be best suited, given its growing economy, increasing purchasing power and its sophistication. We intend to bring our world class products to the Indian market, which is witnessing a revolution with regard to health, fitness and bodybuilding among the youth. We are scouting for distributors who have a good distribution network among gyms, fitness clubs, etc. We see a great potential in the Indian market and are excited to work hand in hand with distributors in all major Indian cities for building this promising new market."
Weider Germany GmbH will launch the products in India after the appointment of distributors. All products for the Indian market will be made in Germany.
Joe Weider has prompted the medical community, once hostile and later merely skeptical toward resistance training, to embrace it as a vital weapon in the war against aging. The company has prompted psychologists, who initially saw little connection between mind and body, to accept exercise as a vital contributor to mental health. And this initiative has given rise to the sport of bodybuilding, which emerged from the shadow of competitive weightlifting and now has untold competitors participating across the globe.
|
