Indian retailers have partnered with SAP for retail solutions with significant customer endorsements.
Over 72 leading retailers, such as DLF Retail, Khadim Jewellers, Fresh & Honest Café, Super Religare Laboratories and Religare Wellness Limited, Dimexon Diamonds and C Mahendra have tied up with SAP footprint to simplify business processes, reduce cost and adapt to the changing industry landscape.
Ranjan Das, Managing Director, SAP Indian Subcontinent said, "Today, retailers are faced with an uncertain economic environment and by customers who are smarter and more demanding than ever before. The need of the hour is to sustain business growth through innovation and differentiation."
Arpan Gupta, Manager, Services, BPO & Industry Verticals Research, IDC India said, "Technology has provided a new dimension to the India retail sector. As Indian and international retail chains continue to plan for growth, they face a pressing challenge for a single, enterprise-wide IT platform to manage increasingly operations. In the organised retail business technology is needed not only in accounting and human resource management, but also in core functions like buying, merchandising and store management. Thus IT applications are witnessing adoption from the very beginning till the last mile of the business operation for most retail functions. The key solutions being looked upon by retailers in India today are ERP/ERM solutions, supply chain management (SCM), inventory management and security solutions."
Kiran, Asst. Manager, Software and Services Research, IDC India added, "With government policies becoming favourable and emerging technologies facilitating business operations, India has emerged as an attractive organised retail destination. Till a few years back, custom applications were more common among organised retail businesses. This has changed in recent times with vendors offering packaged applications for the retail segment. As per IDC estimates the spending on enterprise-wide applications (SCM, ERM/ERP and CRM) by the India retail segment was estimated to be around US$48mn in 2008. This is expected to increase at 17% year-on-year (2009 over 2008). SAP led the India enterprise-wide retail applications (SCM, ERM/ERP and CRM) market with more than 50% share in revenue terms in 2008."
Ranjan Das, Managing Director, SAP Indian Subcontinent further added, "SAP as a market leader is committed to spearhead innovation in this space. We will continue to assist clients maximize profitability by offering solutions that streamline operations, increase operational flexibility and synchronize business processes to help them become best-run retailers."
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